Omniyat Website
OMNIYAT is a Dubai-based ultra-luxury real estate developer creating design‑driven residential, commercial, and mixed‑use destinations in landmark locations. The brand competes in the very top of the market, partnering with leading architects and designers to position its projects as collectible assets rather than standard units.
At AKQA, I contributed on the product management side to the redesign of OMNIYAT’s brand and digital experience, including the new omniyat.com platform and the “Imagine extraordinary” positioning.
My input in the digital transformation across user research, information architecture, UX/UI delivery, and cross‑team coordination between London and Dubai, helping launch an immersive, refined experience that strengthened OMNIYAT’s positioning and contributed to a significant uplift in qualified leads and SEO performance.
My combined work in project management and QA/QC across the main properties and brand pages of OMNIYAT received high recognition from my colleagues. I coordinated reviews of content, interactions, and layouts, ensuring the digital experience aligned with the client’s positioning and that pages worked reliably across devices and breakpoints.
“Yulia is a very thorough QA Lead, on a recent project Yulia was amazing at finding bugs even outside the matrix of devices specified. Yulia is proactive in her work and takes the initiative with required tasks, her project management skills background really shows through in this area. I look forward to working with Yulia again in the future”
TOM BANDY, Technical Delivery Manager at AKQA
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